Website Design/Build | Grey Goose Graphics

Not a week goes by where we do not receive an inquiry something like “Why would we use your services when so many "on-line" templates or do it yourself tools are available?”

While do it yourself tools have come along way and there are thousands of templates, tools, and resources for those “do it yourself” people out there, creating a web site is much more than choosing a template, picking a color, and filing in the blanks.

Most people don’t build a house by going to a home improvement store, buying paint, and hanging up pictures. An architect designs the building based on the needs of its occupants, the contractor chooses the materials and fixtures based on the specifications, and the building is constructed often under the watchful eye of the owner.

Web site construction is a very similar process.

Architectural support includes developing the foundation of site goals, content, color schemes, budgets, and timelines. It also includes selecting the right platform, pairing it with the right hosting, and considering required integrations for security, email, shopping carts, payment gateways and more.

Design support includes selection or development of web content (text, images, graphics, videos, etc.) as well as defining and developing site specific styles and layouts. A website should reflect you and your brand. If you are changing the way you look or feel to fit a specific template, there is an issue.

Development support include the actual construction of the website. Whether coding the site for a desired look, function or capability, the construction should reflect the decisions and direction developed during the initial architectural and design phases. Deliberate decisions regarding the use of specific functions logic, or data flow pathways are made and implemented to deliver a refined user interface.

Simply placing information into a template will most likely hurt you in the long run.

Most templates and DIY platforms will not provide you with the benefits of organic Search Engine Optimization (SEO) and may actually hurt your brand by negatively impacting your domain relevancy and reputation scoring.
Most DIY platforms do not allow for site migrations should you decide to go in a different direction. When you leave them, you leave your website behind, or if you are able to extract your existing content, you now need to start over with a new website.
Most DIY platforms are limited in the ability to grow with you. If you are looking to add a secure area for your members or customers, add advanced form submission, or process payments, initiate ecommerce, etc. you will be limited.

It’s in your best interest to talk to a development team (or a few) before you initiate a project on your own and understand the value they will bring to you and your project.

Whether you have a specific requirement or only a conceptual idea, we can bring your project to life. From utilizing your already acquired graphics, photos, and copy ready text to helping you outline a site and developing the components for you, we have the knowledge, ability, and experience to make it happen.

Contact us today and let our team will take you through the process and provide you with the required information to allow you to make great decisions! We will exceed your expectations and keep you informed every step of the way.